Meaning fuels clarity. Clarity builds trust.
Brand, web, and workflow alignment that is built steady and built human.
I help owner-led businesses find their footing, their voice, and their rhythm without the corporate fluff.

What I Do
I help create, discover, establish, develop, explore, enhance, the most important and impactful areas of small/private/owner-led businesses. Areas like Brand Identity and Design; Operations and Strategy; Web and Social Presence, Software and Hardware, and Photography and Editing.
How I Work
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Quick Initial Call/Meeting (10 to 15 minutes)
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You tell me what services you nee or are interested in, and I will ask some questions and set up a Clarity Call
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Clarity Check
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I map what you have, what is missing, and what actually matters.
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Clarity Call/Meeting (Timing Ranges based on workload)
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We will have a conversation discussing next steps , discuss what is needed, and then each call/meeting is catered and different for each services, and even more importantly, each person
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Provide Deliverables
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We will meet to discuss all deliverables, answer any questions you have. I will also deliver custom guides/tips and tricks, images and documents.
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Results People Feel
Clarity feels like everything finally lining up.
Brand. Website. Workflow.
One story. One direction. One steady rhythm.
That is what I build.
And it feels different when it is built by someone who sees people first.
Why Olive & Lantern
A clarity company, not an agency.
I spent 13 years inside an 8.5B dollar retailer learning how brands, systems, and people actually work. Now I take that experience and give small businesses the kind of clarity they have never been offered. The honest kind. The human kind.
I listen first.
I look for the real problem, not the loud one.
And I build what fits you, not what the industry says you should do.
The result?
Brands that feel real, websites that convert, and businesses that run smoother than they did before.
Services Snapshot
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Brand & Identity – Logos, color palettes, and visual systems that carry meaning; not just trends.
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Websites & SEO – Clean, calm websites that load fast, read clearly, and feel like a real person runs the business; not a template.
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Photography – Authentic, story-driven images that make people trust what you do before you say a word.
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Social Setup & Strategy – Profiles and content that look like you run a real business (because you do).
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Systems & Process Improvement – File structure, software, forms, and workflows that make the work easier.
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Consulting & Analytics – Insight-driven check-ins and clarity sprints to keep momentum.